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This mission will promote major UK interior design, contact furnishing and experiential companies servicing the leisure and entertainment sectors. The group will offer the capabilities to service large-scale design and supply contracts for high-end hotels, entertainment, leisure and retail developments.
The two Expos in Riyadh offer DIT the chance to brigade together and support the constituent groups that focus on hospitality, entertainment and experiential sectors under one unified presence through a UK Lounge.
This group will have synergies in respect of the projects being developed in the leisure and entertainment sectors and are multi-layered with large-scale project management and urban planning/design elements factored in. It offers a pipeline to the UK supply chain for KSA government agencies, developers and potential local partners as the KSA continue to invest heavily in developing the country’s leisure and entertainment infrastructure.
In 2016, the General Authority for Entertainment announced over $2bn would be invested in the sector.
Registration for this event is now closed. Please contact DITCreative@brayleino.co.uk for further information.
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Mission Programme
JEDDAH | |
Time | Session |
Saturday 1st February | |
19:00 | Informal Briefing Meeting over Dinner at the hotel on the Saudi market: structure, leading players, challenges and opportunities. The briefing will be provided by DIT, a leading contact in the field and a professional services firm who can provide information on rules and regulations. |
Sunday 2nd February | |
09:00 | Meeting with a contractor that specialises in high end hospitality and residential buildings |
Speaker TBC | |
11:00 | Workshop session at the Jeddah Chamber of Commerce |
DIT will organise an interactive workshop session by the delegates at the Jeddah Chamber of Commerce. The Chamber with which every legal entity in the city is registered to would be inviting their relevant members for the session, which would help increasingly visibility of UK capabilities and of the companies. | |
15:00 | Meeting with local reseller/distributor of furnishings to commercial, hospitality and residential projects |
Speaker TBC | |
19:00 - 21:00 | Networking Reception at the British Consulate |
An evening reception will be held at the Consulate where companies will have their own tables and space to present their firm and work. DIT will be inviting a number of leading business to the event for a networking session and one to one discussions. | |
RIYADH | |
Time | Session |
3th - 5th February | |
PM | Index & Saudi Entertainment & Amusement Expo |
The UK Lounge at the Index and Saudi Entertainment and Amusement Expos acting as the focal point to promote UK Expertise and conduct a series on B2B meetings between members of the UK group and local decision-makers. Attendance at this three-day event would also offer mission participants opportunities to attend the various conference session at the Expos | |
4th- 5th February | Creative Industries Companies |
TBC | Meeting with Qiddya |
Qiddiya, the entertainment, sports and cultural destination will be the first of its kind in the Kingdom. Spanning an area of 334 square kilometers, the new destination is just 40 kilometers west of the Saudi capital, Riyadh. | |
TBC | Meeting with SEVEN |
SEVEN is the newly formed entertainment entity of PIF. The company will be responsible for the development of FEC’s and EC’s in the country. | |
TBC | Meeting with General Entertainment Authority |
The General Authority for Entertainment was created in 2016 and is the government authority responsible for developing and managing the entertainment sector in the country. | |
4th- 5th February | BCFA Companies |
TBC | Meeting with a contractor that specialises in high end hospitality and residential buildings |
More information coming soon. | |
TBC | Meeting with local reseller/distributor of furnishings to commercial, hospitality and residential projects |
More information coming soon. | |
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Sector Overview
The Kingdom of Saudi Arabia has ambitious and exciting plans to enhance the quality of life and boost residents’ participation in cultural, entertainment and sports activities and along with ambitious plans for future living like Qiddiya, The Red Sea Development, NEOM, Diriya Gate and Al Ula, is demonstrating a positive sign of the KSA’s commitment to deliver Vision 2030, creating a vibrant society, a thriving economy and an ambitious nation.
The Kingdom is gearing up to deliver Vison 2030 and invest significant sums in developing these new world class destinations and cultural attractions - providing UK industry with a host of opportunities to collaborate and offer expertise across a host of disciplines including architecture, interior design, specialist fit-out, equipment supply and innovative new entertainment concepts.
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