Events > Going Global - Digital Tools for International Growth

Going Global - Digital Tools for International Growth

Monday, 9 March 2020, Manchester

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About the event

Are you looking to grow your business and enhance profit margins? Do you want to hear how online selling could get your B2B business new customers in new markets? 

‘Going Global – Digital Tools for International Growth’ is a fringe event as part of the inaugural Digital City Festival – five days of events showcasing the best in digital.

Who should attend?

This event is aimed at business-to-business SMEs – whether starting up or scaling up – who want to supercharge their growth.

Whether your business already has an overseas customer, has just started its global expansion or is simply exploring foreign markets, this event will kickstart your international growth plans. Get the tools and insight your SME needs to reach more customers, increase turnover and improve ROI.

What you get

By the end of the session you will have learnt how to maximise online tools to target and sell globally. At the centre of ‘Going Global’ is a Google Digital Garage training workshop, ‘Scale Your Brand and Advertise Across Borders’. Google Digital Garage is one of Google's flagship investment programmes in the UK, providing free digital skills training to individuals and businesses. Since its launch in 2015, they have visited more than 500 villages, towns and cities across the UK and trained over 400,000 people face-to-face and online.

There’ll also be an interactive debate, ‘Digital Successes (and Failures) in Overseas Markets’, featuring inspirational panellists who’ll share their experiences, good and bad, of going global. 

A specialist from the Department for International Trade sectors team will speak on ‘How E-Commerce Can Grow Your Business’ and International Trade Advisors will be on hand to help you on the next step of your global growth strategy. Hear about the funded support and grants available to help you on your export journey, and how you can receive support to develop a successful market entry plan.

Mayor of Greater Manchester Andy Burnham will speak about the future of international trade for the area, while Richard Jeffery, Director of Business Growth at the Growth Company will open the event.

There will of course also be networking opportunities aplenty. 


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Monday, 9 March 2020
9:00 am - 9:15 amRegistration | Tea & Coffee | Networking
9:15 am - 9:45 amWelcome by Richard Jeffery, Director of Business Growth at The Growth Company
9:45 am - 11:15 amGoogle Digital Garage workshop: Scale Your Brand and Advertise Across Borders
11:15 am - 11:30 amDepartment for International Trade speaker, Tom Dixon: How E-Commerce Can Grow Your Business
11:30 am - 11:45 amMayor of Greater Manchester Andy Burnham: The Importance of Internationalising for Local Business and Greater Manchester
11:45 am - 12:15 pmPanel Discussion: Digital Successes (and Failures) in Overseas Markets
12:15 pm - 1:00 pmClose | Lunch | Networking
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The Studio

The Hive

51 Lever Street


M1 1FN

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