Cultural experiences will be delivered across the 6 months, uniting with other UK and Expo programmes at key moments, topped with a minimum of one key cultural showpiece per month.
We will activate, physically and virtually, on the UK Pavilion, across and over the Expo site with a series of performances, exhibitions, conversations and experiences that showcase the UK's creativity & culture, the heartbeat of our history and society.
Our cultural offer will be expansive encompassing content attractive to the broadest possible audience, engaging adults and children, business and leisure visitors alike. As such we will wrap in music, sport, cuisine, film, immersive, performing arts, fashion, art and heritage into our experiences.
Music
Presenting both established & developing talent, showcasing the breadth of the UK’s musical legacy and future
Sports
Celebrating the best of UK sport including the Commonwealth Games with screening of in-market and international events
Cuisine
UK-inspired menus in our restaurant, celebrity chef hook-ups, culinary presentations and food festivals
Film & Immersive
Offering movies, TV, gaming and immersive experiences both on the UK Pavilion and around the city
Performing Arts
Showcasing theatre, dance & music
Art & Design
Catwalk shows, live art creation experiences, costume, sets and architecture exhibitions including celebrating the UK’s great Expo history.
The peak of our Cultural Programme will be UK National Day on 10 February 2022