Events > What Now for International Exhibitions: How businesses in the Northern Powerhouse can adapt for a More Profitable Return

What Now for International Exhibitions: How businesses in the Northern Powerhouse can adapt for a More Profitable Return

Tuesday, 10 November 2020 11:00 am-12:00 pm

Webex online

Businesses from across the Northern Powerhouse are invited to join the Department for International Trade and ProExtra for a free webinar, designed to provide practical advice to help improve your strategy at international exhibitions.

International exhibitions are back on the marketing agenda and running successfully in many global destinations. Such face-to-face events remain a crucial element to future growth for ambitious businesses with 83% of visitors recently stating that networking was more effective in person.

But what has changed and how might your business need to adapt to maximise your trade show investment?

You’ll leave this webinar with a better understanding of how to select, prepare, deliver and evaluate global exhibitions, using new trends & behaviours to hold better quality and more targeted conversations.

Join us for this fast-paced webinar where we’ll focus on what’s new and what you need to do to ensure your business makes the most of its time on the show-floor to generate the strongest results.

REGISTER HERE

	Nynzi Maung Virtual Export Manager Programme, Programme Manager The Department for International Trade Nynzi is the DIT NE’s Programme Manager for the Virtual Export Manager Programme, a service which supports NE exporters collaborate with export consultants. She has previously in worked international trade promotion roles in London and Brussels, assisting UK and EU companies export worldwide and ran her own economic development consultancy for 10 years, focussed on enterprise stimulation and programme evaluation.

	Nichola Reeder Director 12th Man Solutions Nichola Reeder is a self-confessed Exhibition Geek who has been around the trade show floor almost her whole career as a visitor, exhibitor and organiser. Nichola’s passion is helping businesses to unleash their inner exhibitionist, power up their pre and post show marketing and exhibit like a pro to build meaningful and sustainable relationships that generate sales and profit. From food, to cars and windows to ambulances, there’s nothing Nichola loves more than browsing around a show floor and helping visitors, exhibitors and organisers get the best bang for their buck.